Microphone stays one voice agent. Social media subagents do the comments, posts, and likes. They are an extension of the same product, not a peer to it — they repeat a claim the voice agent already decided was worth repeating.
What they do
They find people already talking about the problem and show up in those conversations across Reddit, Instagram, X, TikTok, Facebook groups, and LinkedIn. The job is not to grow an account. The job is to be present where the problem is named by someone else.
Why routines matter
Consistency is the hard part of seeding, and it is the part that dies first when it depends on you opening six apps at eleven at night. Routines set the cadence so the work continues whether or not you are paying attention that week.
Where the line is
Subagents execute; they do not invent your positioning. If the contribution is generic and the volume is the point, that is spam and it gets treated as such. Seeding works when each contribution is specific to the thread and derived from a claim you actually tested. More on that in how to find your first audience on social.
Where they run
On a Raspberry Pi you control. Pro and Ultra include social media subagents and routines. Use them after a first ad test — not instead of one.